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TABLE OF CONTENT
Volume 4 Issue 1 November 2015 (PRINT)
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| S.No. |
TITLE |
AUTHOR(s) |
PAGE No. |
VIEWS |
| 1 |
Digital Marketing in Automobile Sector:
A comparison between Traditional and Digital Marketing techniques(Download) |
Anuj Arora,Durgesh Batra |
1-7 |
|
| 2 |
Opinion of Bankers Regarding Factors Affecting the Financial Performance
of Banks in India: An Analytical Study(Download) |
Mahesh Chand Garg,
Sanjay Taneja |
8-21 |
|
| 3 |
Factors Influencing Job Satisfaction- An Empirical Study
with Special Reference to ITES Industry in Bengaluru (Download) |
Mamatha Ji |
22-30 |
|
| 4 |
Corporate Social Responsibility and Sustainable growth:
A Case Study of Tata Group (Download) |
Nandita Goswami,
Akangkhi Medhi |
31-42 |
|
| 5 |
GOING BEYOND ETHICS (Download) |
Priyanka Choudhary |
43-48 |
|
| 6 |
Dynamic Linkage Between Human Development and
Economic Growth: A Comparative Study of Punjab & Haryana (Download) |
Rakesh Kumar Sharma
Lakhwinder Kaur |
49-64 |
|
| 7 |
Political Marketing :A New Dimension in an Era of Globalisation (Download) |
Shilpi Pal
M.S. Khan
|
65-75 |
|
| 8 |
Changing Trends of Insurance Industry in
India : Special reference to life insurance sector (Download) |
Akshita Jain |
76-81 |
|
| 9 |
Quality of Work Life in Insurance(Download) |
Mahima Rai
Yamini Surolia
|
82-88 |
|
| 10 |
An Empirical Study on Hospital Staff Retention
Strategies in Government and Private Hospitals(Download) |
Shweta Kastiya |
89-96 |
|
| 11 |
Driving Retention Through Employee
Engagement: Suggestions from Literature(Download)
|
Swati Megha |
97-108 |
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